Selling Smarter
It’s no secret that selling has changed in recent years. We are all working harder, with more responsibilities. High pressure selling is no longer effective. Customers want involvement.
They want to be recognized and listened to and they don’t want the service provider to forget them once the sale is made. Two key objectives of this workshop are to help employees feel more comfortable and skilled in selling to their customers and to help them identify and address some of their customer service challenges.
Duration – Two days
Target group
Anyone who interacts with customers or engages directly in customer sales
Highlights of what you will learn:
- Understand the wonderful paradox: helping other people get what they want gives us more of what we want;
- Use goal-setting techniques as a way to focus on what you want to accomplish and develop strategies for getting there;
- Recognize the difference between features and benefits of products and services, and develop a plan for increasing product knowledge;
- Identify the most critical elements of telephone sales and customer service;
- Understand the power of your behaviour for more successful sales and customer service;
- Develop communication skills to better share information and to better listen to the customer.
